Well the Body Sculpt BluePrint finally launched on September 3rd!!!
It's been an incredible journey since the idea came about all those months ago with Mark Tregilgas, I knew Mark always looked for something new to offer his guys in 30+ Fitness and I knew that I wanted to include lifting weights in some way to educate and encourage the general public.
As it turned out it was the perfect partnership, Mark had the kind of guys I wanted to target, but I just didn't have the vehicle to do it with, so teaming up with him seemed like a no brainer.
The making and producing of the the Blue Print was harder and more complex than I had originally envisaged but then I wanted something special so it had to be intense with lots of detail.
We enlisted the help of film producer Joanne Randles to shoot all the training videos over a 2 day period, great fun, very hard work and the videos came out better than we expected due to Joanne's experience and skill directing us from behind a camera.
The content wasn't any easier either, lots and lots of detail, I just kept worrying if this was enough though! It's resulted in a plethora of information.
Mark is a great marketeer and began building it up big time, he also had the team in place to put everything together to make it look the special product it was intended to be.
It's still got a long way to go but the Blue print will go from strength to strength.
Take care and Train With Purpose.
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